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The secrets of the Via Francigena with Luca Bruschi
This association was founded fifteen years ago, forging as main objective the promotion of the Via Francigena, an exceptional ways that runs from Canterbury (England) to Rome (Italy) across different countries, among which are: England, France, Switzerland and Italy.
The presentation begins with the screening of a moving promotional video that introduces in context to the Viewer, traveling through the most recondite places of the Via Francigena. Bruschi illustrates about the impact of such Via, mentioning the importance of the present year 2016 on the occasion of the celebration of the Jubilee, which will feature the main Ambassador Francisco Pope.
Bruschi has an impact on the importance of establishing the necessary resources for the prosperous development of this initiative. Also designates the promotion of this pathway as its main mission, involving four fundamental pillars to achieve this optimally.
First highlights the vital importance of adequate infrastructure, as well as the protection of different institutions. On the other hand, he praises the potential of students who participate in this project, as well as the work carried out by universities and research networks. Bruschi insists the transcendent work of local associations, praising the fervent involvement of volunteers, day to day working together to transmit information and giving accommodation to pilgrims.
Finally, incurs in order to create a single system of promotion on the Via Francigena, in which communication plays a fundamental role to improve the visibility of this unusual route.