ACADEMY > WORKSHOP
WhatsApp Marketing and Instant Communication. Artificial intelligence in the process of interaction between accommodation and traveller
This practical workshop will analyse how technology as emerged in a key way in the interaction between tourist agents and travellers. María Fernanda Mina will analyse new tendencies and techniques that are of interest in WhatsApp marketing strategies, analysing success stories and trends in the near future as an increasingly important technology for adding value to the traveller’s journey.
10.00 - 11.30 H